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Marketing Your Practice to Attract the Right Patients |
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Do you have an issue with patient flow (where there aren't enough patients)? Are you not attracting the "right" type of patients? Do you want to edge out the competition with the right campaign?
In this day and age you must market in order to have a successful business.
Marketing is defined as "The management process responsible for (1) identifying, (2)anticipating and (3) satisfying customer requirements profitably." In this action packed one day seminar we will be exploring each of these marketing aspects and more.
In this course you will learn:
- Create and implement a marketing campaign in your practice
- Identify your target market
- Reactivate and reconnect with past patients
- Re-craft your image and presentation
- Create raving fans in your patients
- Launch, implement and monitor an asking for referral campaign
- Excel in website marketing and optimisation
- Create and capitalise on promotion opportunities
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